If you’re a Blogger (Blogspot) user looking to increase your AdSense revenue, then Multiplex Ads are a great option. These ads look like content recommendations and blend naturally with your posts — improving both CTR (Click-Through Rate) and user experience.
In this article, I’ll guide you step-by-step on how to add AdSense Multiplex Ads on Blogger and also share the best color, text, and background settings for maximum earnings.
🔹 Introduction
Multiplex Ads are a modern AdSense ad format that displays multiple related ads in a grid layout — similar to YouTube or content recommendation boxes.
They are highly responsive, lightweight, and designed to match your website’s layout.
Perfect for blogs that focus on tutorials, news, tech, or reviews.
🔹 Step 1: Create Multiplex Ad in AdSense
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Go to your Google AdSense account.
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Click on Ads → By ad unit → Multiplex ads.
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Set your Ad name (e.g., "Blogger Multiplex Ad").
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Choose Ad size as Responsive (recommended).
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Click Create and Copy the Ad Code generated.
🔹 Step 2: Add Multiplex Ad Code to Blogger
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Open Blogger Dashboard → Layout.
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Choose where you want to show the ad — e.g., below posts, sidebar, or footer.
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Click Add a Gadget → HTML/JavaScript.
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Paste your AdSense Multiplex Ad Code there.
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Click Save and Preview your blog to confirm placement.
🔹 Step 3: Best Placement for High Revenue
📍 Below Posts: After every article — best CTR.
📍 Middle of Post: After 2–3 paragraphs — great engagement.
📍 Sidebar: For long articles — keeps ad visibility.
📍 Footer: Non-intrusive, but low CTR.
💡 Tip: Avoid placing too many ads on one page — it can reduce page speed and violate AdSense policy.
🔹 Step 4: Customize Multiplex Ad Design
To make your Multiplex ads blend perfectly with your theme:
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Background Color: Use your blog’s background color (e.g.,
#ffffffor light grey). -
Text Color: Dark black or dark grey (
#333333). -
Title Color: Blog’s accent color (e.g., blue or green).
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Font: Match it with your blog font (Roboto, Open Sans, etc.).
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Border: None (to make it look cleaner).
🔹 Step 5: Check Ad Performance
After setup:
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Wait for 24–48 hours for ads to appear properly.
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Track performance in AdSense → Reports → Multiplex ads.
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Compare RPM, CPC, and CTR before and after using Multiplex ads.
✅ You’ll notice better engagement and steady revenue growth if ads are placed smartly.
🌟 Key Features
✔️ Looks like related content — not intrusive.
✔️ Works well on mobile and desktop.
✔️ Boosts user interaction and ad visibility.
✔️ Fully customizable for your blog theme.
✔️ Google-approved format for high CTR.
🎯 Perfect For
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Tech, news, and tutorial bloggers.
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Websites with long-form content.
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Users who prefer native ad designs.
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Anyone looking for better AdSense performance.
❓ Frequently Asked Questions (Frequently Asked Questions)
Q1. What are Multiplex Ads in AdSense?
They are native, grid-style ads showing multiple recommendations at once.
Q2. Do Multiplex Ads replace Matched Content?
Yes, Google replaced the old Matched Content with Multiplex Ads.
Q3. Can I use Multiplex Ads on new AdSense accounts?
Yes, available for all approved AdSense publishers.
Q4. Can I add Multiplex Ads in Blogger posts directly?
Yes, you can paste the ad code manually in post HTML using the HTML view.
Q5. How many Multiplex Ads can I place per page?
You can add multiple, but ensure your content-to-ad ratio follows AdSense policy (more content than ads).
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